Enjoy it’s from Europe – SALAM DE SIBIU PGI

SOLUTION

Media relations and event management for Enjoy it’s from Europe – Salam de Sibiu PGI, the only Romanian product of the processed meat category recognized in 2016 with the European quality distinction. All actions were endorsed by Alex Petricean, Chef of the Year in 2018 by the prestigious international gastronomic guide Gault & Millau.

RESULTS

+ 80 participants at all 3 events, including high officials form Romanian Government, Agriculture Ministry, etc.
+51 online articles in business, economic, agriculture, news, cooking, lifestyle media, both national & regional coverage
+ 2,5 mil. viewers, 3 times in prime time, at national TV stations (PRO TV, TVR, DIGI 24)
+ 10 influencers engagement Horeca & food

2019-01-08T07:50:48+00:00